The Advanced Marketing Analysis microcredential equips learners with the skills to conduct effective market research and leverage social media for business success. Students will apply research design principles, formulate data collection strategies, and employ sampling methods tailored for marketing purposes. Additionally, they will explore the selection and utilization of mobile applications in business contexts and assess the impact of social media on branding and marketing. Furthermore, learners will master analytics tools, empowering them with impactful marketing strategies in the digital age. With this microcredential, the learner is on their way to earning an AAS degree in Marketing, Management, and Sales.

* Microcredentials marked with an asterisk are eligible for part-time TAP financial aid.

Current Microcredential Costs (pdf)